Iron Focus

Simple, Transparent Pricing

Work with an Iron Focus coach and the app is included. Prefer to train on your own? Subscribe as an App Client or App Coach through this site.

Iron Focus coaching

Iron Focus Client

Coached by Iron Focus — at our gym or online from anywhere

Included

App access is part of your coaching arrangement

  • Personalized programs from your Iron Focus coach
  • Train in-person at Iron Focus or remotely at your gym
  • Workout logging and progress tracking in the app
  • No separate app subscription
  • Request coaching or gym membership from Your Coaches
7-day free trial

App Client

Use Iron Focus without an Iron Focus coach

30 NZD/month

After your free trial

  • Full app access billed through this site
  • Log workouts and track your own progress
  • Request Iron Focus coaching from Your Coaches
  • Apply to join the Iron Focus gym (optional)
  • Cancel anytime
Start Free Trial
7-day free trial

App Coach

For independent coaches outside Iron Focus

60 NZD/month

Starting price — scales with client count

  • Manage multiple clients
  • Smart program generation
  • Custom exercise prescriptions
  • Client progress analytics
  • Tiered pricing as you grow

Coach pricing tiers:

  • • Tier 1 (0–5 clients): $60/month
  • • Tier 2 (6–15 clients): $100/month
  • • Tier 3 (16–30 clients): $120/month
  • • Tier 4 (31–50 clients): $140/month

50+ clients? Contact us for custom enterprise pricing.

Start Free Trial

Frequently Asked Questions

I work with an Iron Focus coach — do I pay for the app?

No. If you're coached by Iron Focus, app access is included. That applies whether you train at our gym or remotely with an online coach.

How do I get an Iron Focus coach?

Sign in and go to Your Coaches in the app. You can request Iron Focus coaching or apply to join the gym. An admin will review your request.

What's the difference between an Iron Focus Client and an App Client?

Iron Focus Clients are coached by Iron Focus and get the app included. App Clients subscribe here ($30/month after a 7-day trial) to use the platform without an Iron Focus coach.

Can I join the gym if I'm already an App Client?

Yes. Request to join Iron Focus from Your Coaches inside the app. Once approved as a coached client, your app subscription will be cancelled at the end of the billing period.

What happens after the free trial?

Both App Client and App Coach plans include a 7-day free trial. Your subscription starts automatically after the trial unless you cancel before it ends.

Can clients work with multiple coaches?

Yes. Clients can connect with multiple coaches. Each coach can create separate programs.

What payment methods do you accept?

We accept major credit and debit cards through Stripe, billed in NZD.

Ready to get started?

Already coached by Iron Focus? Sign in. New here? Create an account or request coaching.